Spain · Portugal · Local execution
We help international brands enter and expand in Spain and Portugal — and Iberian companies grow into international markets.
Your local growth partner in Spain & Portugal.
Track record
Recent openings
Examples of expansion execution from David Eixeres' track record, in his own announcements on LinkedIn — shown as historical evidence of execution, not as current engagements.
Announced the opening of the 73rd PEPCO store in Spain.
View the announcementAnnounced the opening of a new Xiaomi store at Intu Xanadú, Madrid.
View the announcementPersonal announcements by David Eixeres on LinkedIn, shown as historical evidence of expansion execution. They do not imply a current relationship with these brands.
Services
Four ways to work with us — combined or standalone, always aligned to your objectives in Iberia.
A commercially grounded route from market decision to launch.
A senior commercial lead on the ground, without the headcount.
From territory plan and site analysis to opened doors.
The right route-to-market partners, properly qualified and negotiated.
Iberia → International
MarketEntry Iberia also works in the other direction — helping Spanish and Portuguese brands expand abroad. We support Iberian companies with international growth through franchise, master franchise, local partners, distributors, joint ventures and direct market entry.
Helping foreign brands enter and expand in Spain and Portugal.
Helping Spanish and Portuguese brands expand abroad.
Why MarketEntry Iberia
MarketEntry Iberia is led by David Eixeres, a senior business development and expansion executive with extensive experience in retail growth, franchising, partner development and market execution.
His background includes expansion leadership roles with Xiaomi, ACTION and PEPCO, alongside international and franchise leadership for established consumer brands.
Experienced, on-the-ground leadership from day one — no learning curve, no junior handover.
You work directly with the person accountable for the outcome, not through account layers.
Strategy matters, but the measure is agreements signed, sites secured and partners launched.
Test, enter and scale in Iberia before committing to fixed local structure.
Featured in
Independent press coverage reflecting David Eixeres' track record in national and international expansion, franchise development and opening new markets.
Equivalenza refuerza su área de retail con un ex Punto Roma tras incorporar a Emper Trade en su capital
Equivalenza renueva su dirección global de retail
Equivalenza continúa renovando su directiva
These are independent publications. Inclusion here does not imply endorsement by the publications. Article titles are shown in their original language.
Get in touchWho we work with
How we work
Align on objectives, priorities and the commercial case for Iberia. Clarify what success looks like.
Map the opportunity: territories, targets, partners and locations. Build the plan and the pipeline.
Open doors. Local introductions, qualified conversations and senior-led negotiation.
Close agreements, coordinate through opening or launch, and hand over a working operation.
Contact
Whether you are entering Iberia or expanding internationally from Spain or Portugal, tell us what you want to achieve. We will come back with a candid view on the opportunity and next steps.